Current Openings

Careers Europe Senior Marketing Manager

Senior Marketing Manager

Helsinki, Finland

Job description
 
Responsibilities:
- Responsible for the marketing in Finland and enforcing the brand positioning to deliver a globally consistent identity (e.g. branding, tone of voice, brand guidelines, imagery) to all stakeholders and consumers.
 
- Planning, implementing and measuring integrated marketing and communications campaigns to maximize brand and business objectives. This includes all ATL and BTL campaign management. (e.g. develop whole year marketing campaign)
 
- Planning, implementing retail marketing,working in close collaboration with partners.
 
- Planning and implementing local social media campaigns which create maximum brand engagement and awareness for seasonal campaigns and product launches. Track and measure campaign performance across all social platforms.
 
- Managing and collaborating with local PR and marketing agencies to create compelling seasonal campaigns which have leverage to marketing assets, key moments and products to create ultimate brand demand and drive traffic. Evaluating agencies performance using industry´s best practice metrics.
 
Requirements:
- More than 3 years experience in Finnish mobile phone industry marketing,at the same time have the operator's overall marketing promotion experience is preferred.
 
- More than 1 years experience lead the implementation of the annual planning of the overall marketing campaign
 
- Familiar with Finnish regional marketing resources 
 
- Very good project management and communication skills
 
- With pioneer spirit, strong anti-pressure ability

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